NEW YORK CITY FORUM

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Doug Rozen CMO at Rokt

As CMO, Doug leads strategy and execution for all Rokt's global marketing efforts, including brand, performance, employee, product and sales marketing functions. Prior to joining Rokt, Doug served as CEO of Dentsu Media, where he transformed over 4.350 of the most progressive marketing experts at Carat, iProspect, dentsu X & beyond, across Canada, US and Latin America. Known for seamlessly exploiting the intersections of creativity, technology and data, Doug has been recognized globally for leading business through change and has been fortunate to be part of many major industry firsts. The last few years, Doug removed barriers by launching Economic Empowerment with30-day payment terms, propelled dentsu's industry-best Attention Economy initiative, hired the first Chief Addressability Officer to reimagine people-based activation, developed a trading division to create new products & value streams and much more. Doug is most proud of his efforts to drive inclusion, including creating an apprenticeship program requiring no college degrees. Doug is a vocal cancer survivor and proud advocate for Stand Up To Cancer. He just finished studying artificial intelligence at UC Berkeley's Haas School of Business. Doug is an avid cyclist and skier, living in Connecticut with his wife, daughter and son.

Mia Libby SVP of Enterprise at Wall Street Journal Barron's Group

Mia Libby is senior vice president of enterprise sales for Dow Jones and The Wall Street Journal, where she oversees an advertising solutions team dedicated to technology, telecommunications and B2B. In her role, Mia is focused on connecting her clients with Dow Jones’ hard-to-find audiences in new and strategic ways.

Previously, she served as chief revenue officer for The Messenger and spent 6 years as CRO at The Daily Beast, where she led the revenue function across advertising, subscription, commerce and licensing with an emphasis on growth and expansion into new lines of business. Mia also held leadership roles at Fusion Media Group, a division of Univision Communications Inc (UCI), and Gawker Media. 

Sarah Sylvester Executive Vice President, Marketing at Victoria's Secret and Pink

Sarah Sylvester is Executive Vice President of Marketing for Victoria’s Secret and Pink, the world’s largest intimates specialty retailer committed to supporting women with annual sales of $6 billion. In this role, she is responsible for telling the brand story as well as product and seasonal campaigns through all marketing channels including social, app, email, events, direct mail, and in-store activations. Additionally, she oversees Data & Analytics, Customer Insights, Loyalty including a credit card program and Public Relations.  A strong believer in customer first, Sarah and her team have been critical drivers in the recent work around brand transformation for Victoria’s Secret and Pink.

Sarah has built a long tenured career at VS & Co that began in 2005 when she joined the PR team.  Moving to the PINK brand in 2007, she played an integral role in developing it from a concept into the $2 billion brand it is today. She began as a coordinator of PR, working her way up to manager, then moved into a director of marketing role. During that time, they were one of the first in retail to have a presence on college campuses by creating a campus rep program and campus tours.  Her scope expanded to include driving business results through CRM efforts focused on transactional behaviors.

She was promoted to AVP, followed by VP of marketing in 2017.  In these roles her scope expanded to include all digital marketing drivers and loyalty.  This gave her accountability for driving a holistic, 360-degree marketing experience across all customer touchpoints.  Throughout her career, she has been a driving force in groundbreaking marketing programs including the creation of PINK Nation, a members-only program that provides exclusive benefits and offers and PINK Friday, a back-to-school shopping event that grew from $5 to $40 million in 5 years. Sarah had also been a driving force in the creation of Grl Pwr Project, which supports and funds young women in fulfilling their dreams and re-positioning the brand’s mission to be focused on People, Purpose & Planet.

Most recently taking on the esteemed role of leading the Victoria’s Secret Marketing organization of over 100 associates that are committed to putting the customer first and being a leading advocate for women.  Responsible for an annual budget of 5.5% of sales, Sarah is committed to balancing brand building awareness activities with profitable performance driving tactics.  Recent accomplishments are launching the brand’s first multi tender loyalty program that has reached 22 million customers enrolled in the first year.   Other notable activity has been an insights project to better understand the customer via personas, launching true lifecycle marketing capabilities through a CRM lab, an expansion of influencers to span from top A list talent to nano influencers, and the return of VS into pop culture with the World Tour in ’23 and the return of the Fashion Show in ’24.

Known as a well-balanced marketing leader with great collaboration skills, innovative thinking and responsible budget management, Sarah is a true leader.  She graduated from The Ohio State University Fisher College of Business with a bachelor’s degree in marketing. She is married with three little boys, and in her limited down time she enjoys traveling and reading. She is involved with fundraising for the Nationwide Children’s Hospital’s Research Center, and volunteers with Pelotonia and the Columbus Diaper Coalition.

Thomas Ranese CMO at Uber & Chobani (former)

Thomas is a marketing executive whose career spans the public and private sectors and across categories from tourism and tech to consumer hardware and packaged goods. Thomas was most recently the Chief Marketing Officer at Chobani and before that the Global CMO at Uber where he led a marketing and brand turnaround. Named to Forbes Top Most Entrepreneurial CMOs, Thomas brings an “outside in” mindset to lead change for brands and businesses. 
  
Prior to Uber, Thomas spent a decade at Google in marketing leadership roles that included Global Vice President of Hardware Marketing at Google where he launched the Google Pixel, as well as founding and leading the Google Brand Studio where he named Alphabet and launched the Google Store. He was also the first CMO for the State of New York revitalizing the famed “I LOVE NY” campaign and a former management consultant at both McKinsey and Interbrand. 
  
Thomas earned a master's in public policy at Harvard University and a BA in political science at Stanford University. He grew up in Brooklyn NY, the grandchild of Italian immigrants and the first to go to college. Thomas recently returned to NYC with his partner Brian and their lab Bruno.